Tuesday, August 19, 2008

Intel and Yahoo Develop TV Application Framework

Intel and Yahoo! previewed plans for the Widget Channel, a television (TV) application framework optimized for TV and related consumer electronics (CE) devices that use the Intel Architecture.


The Widget Channel, which will be powered by the Yahoo! Widget Engine, will enable TV watchers to interact with small Internet applications designed to complement and enhance the traditional TV watching experience.


The Widget Channel will also allow developers to use JAVASCRIPT, XML, HTML and Adobe Flash technology to write TV applications for the platform, extending the power and compatibility of PC application developer programs to TV and related CE devices. In addition to supporting the Yahoo! Widget Engine, Yahoo! will also provide consumers Yahoo!-branded TV Widgets.


Intel and Yahoo! cited a number of companies that are planning on developing and deploying TV Widgets, including Blockbuster, CBS Interactive, CinemaNow, Cinequest, Comcast, Disney-ABC Television Group, eBay, GE, Group M, Joost, MTV, Samsung Electronics Co., Ltd., Schematic, Showtime, Toshiba and Twitter.


Intel is extending the performance, headroom and connectivity of its IA into a new family of "purpose built" system-on-chip (SoC) media processors for Internet-connected CE devices, including optical media players, U.S. cable set-top-boxes, digital TVs and other connected audio visual products.


Intel's first CE IA-based SoC, the Intel Media Processor CE 3100 (formerly "Canmore"), is a highly integrated chip which includes a high-performance IA core and other functional I/O blocks to enable high definition video decode and viewing, home-theater-quality audio, 3-D graphics, and the fusion of the Internet and TV experiences.


The Widget Channel software framework is designed to work with a new generation of Internet-connected CE devices based on Intel's purpose built SoC. The hardware and software compatibility of IA also provides support for broadcast and Internet content.


Intel also plans to release the Intel Media Processor CE 3100-based hardware development system called the "Innovation Platform" which will provide the initial development and validation environment for developers of TV Widgets on the Widget Channel.http://www.intel.comhttp://www.yahoo.com