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How is Orange Business leveraging GenAI in its operations and for the benefit of global enterprise customers? Usman Javaid, Chief Products & Marketing Officer from Orange Business, explains:
- The importance of having the right digital infrastructure: Many businesses are not ready for GenAI because they lack the necessary digital infrastructure. This includes having data in the right place, a flexible and adaptable network, and the correct security parameters and data compliance.
- The role of the 3Cs - Cloud, Connectivity, and Cybersecurity: These three elements combine to create a scalable digital infrastructure that is essential for GenAI implementation.
- The potential of GenAI for new use cases: Orange Business is helping customers identify new use cases for Gen, such as integrating Gen capability into contact center solutions for better real-time support, and using GenAI for internal network planning to reduce planning time.
Remember, without the right digital infrastructure, GenAI implementation is impossible.
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