Monday, November 27, 2023

Salesforce significantly expands its use of AWS

Under an expanded strategic partnership, Salesforce will significantly expand its use of AWS across its full portfolio and is taking an AWS-native approach to its most strategic and fastest growing innovation, the Salesforce Data Cloud. 

The agrement will lead to deepening product integrations across data and artificial intelligence, and for the first time offering select Salesforce products on the AWS Marketplace. 

  • Salesforce will expand its use of AWS, including compute, storage, data, and AI technologies. 
  • AWS will  expand its use of Salesforce products such as Salesforce Data Cloud.

“Today’s announcement is an incredible milestone in the evolution of our longstanding partnership with AWS,” said Marc Benioff, chair and CEO, Salesforce. “We’re bringing together the #No. 1 AI CRM provider and the leading cloud provider to deliver a trusted, open, integrated data and AI platform, and ensuring we meet massive customer demand for our products on the AWS Marketplace. With these enhancements to our partnership, we’re enabling all of our customers to be more innovative, productive and successful in this new AI era.”

“Salesforce and AWS make it easy for developers to securely access and leverage data and generative AI technologies to drive rapid transformation for their organizations and industries,” said Adam Selipsky, CEO, AWS. “With this expanded partnership, our joint customers gain powerful new ways to innovate, collaborate, and build more customer-focused applications using the broadest and deepest set of cloud services.”