Tuesday, November 27, 2007

Hearst-Argyle to become First Television Reseller of Google Advertising

Hearst-Argyle, operator of 29 TV stations across the U.S. and more than 30 Websites, will become the first television industry reseller of the Google AdWords advertising program. Under the deal, Hearst-Argyle will become an official reseller and will use its Web sales force to provide marketers in its 26 local markets access to Google AdWords. http://www.google.com