Monday, July 5, 2004

Starbucks Cites T-Mobile Hotspot Usage

The Starbucks Coffee Company continues to expand its T-Mobile Wi-Fi hotspot service. Wi-Fi connectvity is now offered at 3,100 Starbucks locations across the U.S.



The company's research indicates that T-Mobile HotSpot subscribers visit Starbucks more often -- an average of eight times per month -- and spend more time in the stores -- the average connection lasts approximately one hour. Nearly 90 percent of T-Mobile HotSpot accesses are during off-peak store hours, which are after 9 a.m. Actual subscription numbers were not disclosed. http://www.starbucks.com/hotspot