Sunday, September 28, 2003

DirecTV Increases its Guidance on Stronger than Expected Demand

DirecTV increased its full-year guidance to one million net subscriber additions in 2003, up from the prior guidance of approximately 900,000. The company cited its ongoing promotion with the NFL as well as solid churn management for the stronger than expected performance. DIRECTV U.S. expects to add about 320,000 net new owned and operated subscribers in the quarter. The company is also increasing its revenue guidance for the third quarter and full-year to approximately $1.93 billion and $7.6 billion, respectively, due to the higher demand for its NFL SUNDAY TICKET package, local channels and multiple set-top boxeshttp://www.DIRECTV.com