Sunday, April 6, 2003

Microsoft Sees Professional Broadcasters Move to Windows Media 9 over IP

At this week's National Association of Broadcasters convention (NAB2003) in Las Vegas, Microsoft said more professional broadcast editing suites are moving to desktop PCs and its Windows Media 9 series encoding. For example, The Associated Press is unveiling a software application that allows journalists in the field to transmit news video via satellite phone or the Internet using Windows Media 9. For its part, Microsoft announced a series of partnership agreements with broadcast equipment vendors, including:

  • BBC Technology, which will integrate Windows Media 9 into its Colledia Workflow platform for news producers, editors and journalists to access, use and deliver high-quality media and metadata.


  • Front Porch Digital and Harris Automation, which will use Windows Media 9 to replace their tape-based archival systems.


  • Inscriber, which offers a master control server designed as a hub for video graphics and playout for local, regional and cable broadcast and video distribution.


  • Panasonic, which is introducing new Digital Content Management (DCM) systems supporting Windows Media 9 Series for media archiving, management, analysis and delivery.


  • Telestream, which is demonstrating a broadcast workflow automation product for the capture, organization, search and review of multiple live video feeds using Windows Media 9 Series and built on the Microsoft .NET Framework.


  • TANDBERG Television, which is showing a new hardware-based real time encoder for video preprocessing.


  • Thomson's Grass Valley, which is offering an Internet encoder that provides real-time capture and digitization of video from camera, file, tape or physical media to Windows Media 9 Series.
http://www.microsoft.com